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Design Communications Ltd. Logo
Design Communications Ltd. Logo

Providing Solutions for the Built Environment®

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Scholastic

Scholastic

Winner of the 2019 SEGD Merit Award, the environmental graphics program at Scholastic's corporate headquarters reimagines their favorite stories into various design elements throughout the NYC office.

Design by Paula Scher at Pentagram and working in collaboration with DCL for engineering, prototyping, fabrication and installation - the office renovation includes a variety of tactile materials, visual curiosities and a playful media. The Magic School Bus is reimagined with a pegboard of 15,000 wooden dowels painted school-bus yellow. Furry, dimensional art canvases depict Clifford the Big Red Dog and a three-dimensional Captain Underpants smashes through a wall.

Design by Paula Scher at Pentagram

Pentagram Team: Rory Simms, Designer
Courtney Gooch, Designer
Joy Wu, Designer
Sarah McKeen, Project Manager

Peter Mauss, Esto, Photographer
James Shanks, Photographer

Services Provided

Project Management
Design-Engineering
Material Specification
Prototyping
Custom Fabrication
Custom Finishing
Installation

Project Snapshot

Lobby Desk
Pegboard
Lobby Artwork
Stained Glass Ceiling
Elevator Lobby Tactile Art
Magazine Wall
Lenticular Wall
Captain Underpaints
Code Signage & IDs

Materials Used

Fabricated Aluminum
Stained Glass
Arcylic
Foam & Resin
Wood
Digital Graphics

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Our expertise with custom fabricated signage and architectural specialties spans environments and borders. Let us help engineer, build, and install your next award-winning project.



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